Advertising

AdWords allows you to bid for the ads in different ways. These options are customized for different campaigns you may…

Manage the ad’s approval process in AdWords

AdWords has developed a supporting system to justify the appropriateness of your proposed ads. So, whatever ad you are designing,…

The Science of Persuasion

Persuasion has been researched thoroughly. Mr. Cialdini is undoubtedly the biggest authority on the field. His books are bestsellers and have been on the…

Top 10 Alternatives to Adwords

Google AdWords is the best known pay-per-click advertising solution available to webmasters. However, the rules are quite stringent on what and…

How To Write Subject Lines That Convert

Make the subject surprising to the reader. Think; Man Bites Dog Sell your biggest benefit in the shortest number of…

Facebook Advertising vs Google Adwords

Facebook Facebook reaches 37% of the Australian population, with people spending an average of 20 minutes on the site per…

Australia Tourism Advertising – The Missing Ingredient

  Tourism is an important industry for the Australian economy. In the financial year 2009/10, the tourism industry represented 2.6%…

Adwords Cost rises for US advertisers, drops for Australians

Since September last year, we have been monitoring the cost of Google Adwords for a range of keywords. You can…

5 Tips to using Social Media Networking

Whether you are a small business, mid-sized business or a large corporation you must be in the middle of the…

Take Marketing through Social Networking to the Next Level

I have seen a number of marketing strategies as of lately in my own personal web space. I found it…

A Guide to Marketing Videos

Did you know that You Tube gets over 3 BILLION views every day? Wow! Imagine what you can do with…

Basic Guide to Social Media

Social Media is fairly new to the world of marketing and has tremendous amount of potential for taking advantage of…